https://www.innovatestrategies.com/about daily 0.75 2026-07-21 https://images.squarespace-cdn.com/content/v1/5fd13490b9e6d1377f0fbd62/953b818b-dc39-4517-8fe4-69df663124f5/ChatGPT+Image+Jul+8%2C+2026%2C+11_28_33+AM.png https://images.squarespace-cdn.com/content/v1/5fd13490b9e6d1377f0fbd62/72b5f33a-6a03-42d6-9029-1bb3954a29ff/Screenshot+2026-07-16+at+9.49.50%E2%80%AFAM.png https://images.squarespace-cdn.com/content/v1/5fd13490b9e6d1377f0fbd62/63bcba60-5787-41d6-ad5f-814679ba8b19/Screenshot+2026-07-16+at+9.55.19%E2%80%AFAM.png https://images.squarespace-cdn.com/content/v1/5fd13490b9e6d1377f0fbd62/82264762-8c41-48de-9487-23dc8338281f/Screenshot+2026-07-16+at+9.57.53%E2%80%AFAM.png https://images.squarespace-cdn.com/content/v1/5fd13490b9e6d1377f0fbd62/1620320169489-J5XS7XJBLG67GWNBVURP/3444CE99-F78A-4AE8-BF41-8165795FAB1E_1_201_a.jpeg About - From Product Vision to Market Success I help consumer brands transform strategy into commercially successful products. Drawing on extensive leadership experience at Nike and adidas, along with advisory work for established and emerging brands, I partner with organizations to strengthen product strategy, merchandising, category management, and go-to-market execution. https://www.innovatestrategies.com/work daily 1.0 2026-07-21 https://www.innovatestrategies.com/our-services daily 0.75 2026-07-14 https://www.innovatestrategies.com/contact daily 0.75 2026-07-13 https://www.innovatestrategies.com/collaborations daily 0.75 2026-07-14 https://images.squarespace-cdn.com/content/v1/5fd13490b9e6d1377f0fbd62/1612296425135-G1Y1DI2MOM6P473RV6PX/Screen+Shot+2021-02-02+at+12.06.12+PM.png Collaborations - adidas Golf × Palace Limited Edition Collection | 2020 Led product creation for the adidas Golf × Palace collaboration, blending Palace's distinctive British streetwear aesthetic with adidas Golf's performance heritage to create one of the brand's most talked-about limited-edition collections. Role Global Product Creation Merchandising Limited Edition Strategy Go-to-Market Execution https://images.squarespace-cdn.com/content/v1/5fd13490b9e6d1377f0fbd62/1612296292319-O2GMIFPATNERQOIW94RW/Screen+Shot+2021-02-02+at+12.04.32+PM.png Collaborations adidas Originals × adidas Golf Limited Edition Collection | 2019 Partnered with the adidas Originals team to create a limited-edition collection that reimagined golf through a modern, street-inspired design lens. The collection combined premium materials, innovative styling, and technical performance to broaden the appeal of adidas Golf. Role Global Product Creation Merchandising Product Commercialization Go-to-Market Execution https://images.squarespace-cdn.com/content/v1/5fd13490b9e6d1377f0fbd62/1612296122253-WH7WY9L8C5O2W0LJG315/Screen+Shot+2021-02-02+at+11.48.46+AM.png Collaborations Nike × Gyakusou 2012–2016 Collections Led product creation for Nike's collaboration with Jun Takahashi and Undercover, combining technical running innovation with elevated Japanese design to create a premium performance collection with a loyal global following. Role Global Product Creation Merchandising Innovation Product Lifecycle Management https://www.innovatestrategies.com/built-oregon daily 0.75 2026-07-14 https://images.squarespace-cdn.com/content/v1/5fd13490b9e6d1377f0fbd62/8cf3dcba-17b4-4429-bc94-640b58c87b42/Screen+Shot+2021-02-02+at+1.26.23+PM.png built oregon https://images.squarespace-cdn.com/content/v1/5fd13490b9e6d1377f0fbd62/c1ea0ddc-5c1e-4efd-bf68-4b89e1196cd4/Screen+Shot+2021-02-02+at+1.26.33+PM.png built oregon https://images.squarespace-cdn.com/content/v1/5fd13490b9e6d1377f0fbd62/0e3e15c9-8904-4f90-a492-69db08b20903/Screen+Shot+2021-02-02+at+1.26.51+PM.png built oregon https://images.squarespace-cdn.com/content/v1/5fd13490b9e6d1377f0fbd62/653f3a05-463e-489e-a391-391ad0e9219f/Screen+Shot+2021-02-02+at+1.26.06+PM.png built oregon https://images.squarespace-cdn.com/content/v1/5fd13490b9e6d1377f0fbd62/47ac28dd-1da0-4f44-9eac-c99c97f5fc95/Screen+Shot+2021-02-02+at+1.25.52+PM.png built oregon https://images.squarespace-cdn.com/content/v1/5fd13490b9e6d1377f0fbd62/69ba4973-ea78-43da-b86f-5832df76d253/Screen+Shot+2021-02-02+at+1.28.10+PM.png built oregon https://www.innovatestrategies.com/asahi-kasei-innovation daily 0.75 2026-07-14 https://images.squarespace-cdn.com/content/v1/5fd13490b9e6d1377f0fbd62/45272251-0e27-4a97-adad-c9f4a42a05f0/image-asset.jpg asahi kasei innovation ASAHI KASEI Performance Innovation Strategy Partnered with the innovation team to evaluate opportunities within the global performance running market. Contributed strategic recommendations that aligned consumer needs with material innovation and commercial product opportunities. Expertise Applied Consumer Insights Product Innovation Performance Running Commercial Strategy Product Development https://www.innovatestrategies.com/the-business-of-retail daily 0.75 2023-04-26 https://images.squarespace-cdn.com/content/v1/5fd13490b9e6d1377f0fbd62/1612303449182-Y363CPMHARBENYRFYEK0/TBOR_Dark.png the business of retail - The Business of Retail Naming and logo, branding and website creation. Working with the team on long range strategy and provided expert insight and commentary during the global pandemic and beyond. https://www.thebusinessofretail.ca/ https://www.innovatestrategies.com/leadership daily 0.75 2026-07-14 https://images.squarespace-cdn.com/content/v1/5fd13490b9e6d1377f0fbd62/1682545858237-6WS42QHHY8GNQOG8EJ0V/unsplash-image-HN_4K2diUWs.jpg https://images.squarespace-cdn.com/content/v1/5fd13490b9e6d1377f0fbd62/29cf6fd8-4123-4b03-ad43-7ce5071fb507/Screenshot+2026-07-13+at+3.20.03%E2%80%AFPM.png https://www.innovatestrategies.com/experience daily 0.75 2026-07-21 https://images.squarespace-cdn.com/content/v1/5fd13490b9e6d1377f0fbd62/821dffb2-a8ff-4754-b3f6-b17390e85727/Screenshot+2026-07-16+at+10.11.49%E2%80%AFAM.png https://images.squarespace-cdn.com/content/v1/5fd13490b9e6d1377f0fbd62/86df62fb-b36c-43be-b2ba-a367b739c78c/Screenshot+2026-07-16+at+10.48.39%E2%80%AFAM.png https://www.innovatestrategies.com/jory daily 0.75 2026-07-14 https://images.squarespace-cdn.com/content/v1/5fd13490b9e6d1377f0fbd62/faaf8adf-09d3-43cc-9216-1e83100b4e12/Screenshot+2026-07-13+at+2.52.05%E2%80%AFPM.png https://www.innovatestrategies.com/wool daily 0.75 2026-07-14 https://www.innovatestrategies.com/dig360 daily 0.75 2026-07-14